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WM Dental Care

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Westermeier Martin Dental Care logo featuring stylized text and circular emblem representing advanced dental services in Western New York.

Privacy Policy

Your Trusted Dentist in Western New York

Experience comfortable, comprehensive dental care at WM Dental Care. Whether you’re looking for a family dentist, cosmetic dentist, dental implants, emergency dental care, or routine preventative dentistry, our experienced team is accepting new patients and is ready to help you achieve a healthier, more confident smile.

Your privacy is important to us. It is WM Dental Care’s policy to respect your privacy and comply with all applicable laws and regulations regarding any personal information we may collect about you, including through our website, wmsmile.com, SMS/text messaging services, and other sites or services we own and operate. This policy is effective as of 24 July 2025 and was last updated on 28 July 2026.

Information We Collect

Information we collect includes both information you knowingly and actively provide to us when using or participating in any of our services, promotions, forms, or communication programs, and any information automatically sent by your devices in the course of accessing our products and services.

Log Data

When you visit our website, our servers may automatically log standard data provided by your web browser. This may include your device’s Internet Protocol (IP) address, browser type and version, pages visited, time and date of your visit, time spent on each page, referring website details, and technical information related to errors or system activity.

Please be aware that while this information may not be personally identifying on its own, it may be possible to combine it with other data to personally identify individual users.

Cookies, Tracking Technologies, and Analytics

Our website may use cookies, pixels, analytics tools, and similar tracking technologies to improve your browsing experience, analyze website traffic, personalize content, and measure marketing performance.

These technologies may collect information such as:

  • Browser type
  • Device information
  • IP address
  • Pages visited
  • Time spent on pages
  • Referral sources
  • Interaction with advertisements or website content

We may use third-party services such as Google Analytics, Meta/Facebook Pixel, and similar analytics or advertising platforms to help us understand website usage and improve our marketing efforts.

You may control or disable cookies through your browser settings; however, doing so may affect certain website functionality.

Personal Information

We may request personal information including, but not limited to:

  • Name
  • Email address
  • Phone/mobile number
  • Home or mailing address
  • Appointment information
  • Communication preferences

SMS/Text Messaging Program

By providing your mobile phone number through our website forms, appointment requests, intake forms, or other communication methods, you consent to receive SMS/text messages from WM Dental Care.

These messages may include:

  • Appointment reminders
  • Scheduling confirmations or updates
  • Office notifications
  • Promotional offers
  • Marketing communications
  • General patient communication

Message frequency may vary depending on your interactions, appointments, and communication preferences.

You can opt out of SMS communications at any time by replying “STOP” to any message received from us. For assistance, reply “HELP” or contact our office directly at (716) 655-5000.

Message and data rates may apply.

You must be 18 years of age or older to participate in our SMS/text messaging program.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors in support services, such as customer service, is permitted.

Legitimate Reasons for Processing Your Personal Information

We only collect and use your personal information when we have a legitimate reason for doing so. In such cases, we only collect personal information reasonably necessary to provide services, communicate with you, fulfill appointment requests, improve user experience, or comply with legal obligations.

Collection and Use of Information

We may collect personal information from you when you:

  • Submit a contact or appointment request form
  • Sign up to receive updates or promotions
  • Participate in SMS/text messaging communications
  • Use a mobile device or web browser to access our content
  • Contact us via email, phone, website forms, or social media
  • Engage with our advertisements or social media content
  • Mention or interact with us on social media

Security of Your Personal Information

When we collect and process personal information, we protect it using commercially reasonable safeguards designed to prevent loss, theft, unauthorized access, disclosure, copying, misuse, or modification.

While we strive to protect your information, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute data security. We will comply with applicable laws regarding any data breach.

How Long We Keep Your Personal Information

We retain personal information only for as long as necessary to fulfill the purposes outlined in this privacy policy, comply with legal obligations, resolve disputes, and enforce our agreements.

When personal information is no longer required, we will securely delete or anonymize it.

Children’s Privacy

Our products and services are not directed toward children under the age of 13, and we do not knowingly collect personal information from children under 13.

International Transfers of Personal Information

The personal information we collect may be stored or processed in locations where we or our third-party service providers maintain facilities. If information is transferred internationally, we will take reasonable steps to ensure it is protected in accordance with this privacy policy and applicable laws.

Your Rights and Controlling Your Personal Information

You retain the right to withhold personal information from us, understanding that some services may be affected.

You may request access to, correction of, or deletion of your personal information, subject to applicable legal requirements.

If you previously consented to receive marketing communications, you may opt out at any time by using unsubscribe instructions included in our communications or by contacting us directly.

If you believe any information we hold about you is inaccurate, outdated, incomplete, or misleading, please contact us so we may correct it.

Limits of Our Policy

Our website may contain links to third-party websites not operated by us. We are not responsible for the privacy practices or content of external sites.

Changes to This Policy

We may update this privacy policy from time to time to reflect changes to our business practices, technology, legal requirements, or regulatory obligations. Updated versions will be posted on this page with a revised effective date.

Contact Us

For questions, concerns, or requests regarding your privacy or this policy, please contact:

WM Dental Care
(716) 655-5000

Jacob Graca, DDS

Dr. Jacob Graca is a Western New York native passionate about thoughtful, patient-centered dental care. He creates a welcoming environment and brings warmth and genuine focus to every patient interaction, with the goal of treating his patients like family and building lasting relationships. Known for his calm demeanor and attentive listening, he strives to understand each patient’s goals and concerns.

Dr. Graca was selected for the University at Buffalo’s highly competitive seven-year accelerated dental program, completing his undergraduate studies in biology as a member of the University Honors College before entering dental school. He earned his Doctor of Dental Surgery degree magna cum laude, with advanced concentrations in prosthodontics and periodontics and research honors for his thesis on 3D printing dental prosthetics.

He furthered his clinical training through an Advanced Education in General Dentistry residency at the Long Beach Veterans Affairs Medical Center in Southern California, one of the nation’s strongest programs for implant training. There, he cared for U.S. veterans with complex medical and dental needs and gained advanced experience in restorative, surgical, and prosthetic procedures. After practicing in California, he chose to return home to Western New York to serve the community where he grew up. In practice, he most enjoys comprehensive cases including dental implants, cosmetic and functional prosthetic rehabilitations, clear aligner orthodontics, and root canal therapy, always combining precision with patient comfort.

Dr. Graca is committed to lifelong learning, regularly pursuing continuing education to stay current with modern techniques and technology. He is also actively involved in organized dentistry as a member of the American Dental Association, New York State Dental Association, Eighth District Dental Society, and the Academy of General Dentistry. He has participated in advocacy efforts in Washington, D.C., Albany, and Sacramento to support policies that benefit both patients and the dental profession.

Outside the office, he enjoys spending time with family, friends, and his dog, Chara, as well as staying active outdoors, traveling, and cheering on the Buffalo Bills.